RegFin began with a missed filing. Not ours. A friend's. She was the founder-CCO of a $340M RIA, and she missed an other-than-annual amendment by nine days because the disciplinary disclosure she needed to file lived in a PDF her HR vendor had emailed her, and she'd missed the email.
The deficiency letter was four pages. The fix was four hours. The lesson was that her firm had four vendors, two spreadsheets, and a consultant on retainer, and not one of them caught the disclosure that triggered the obligation. The data existed. The data even arrived on time. The data just didn't make it to the system that mattered.
We started RegFin because the compliance industry sells advisors more software, more consultants, more checklists. We thought the right answer was less software, fewer consultants, and a single source of truth.
Our earliest conversations were with people from her network, small RIAs run by people wearing six hats. We're building the product they need: one login, one contract, one phone number to call when the SEC asks a question. The compliance pillar came first because it was on fire. Archiving came next because existing providers were charging $20K+/year for a feature we'd already built. Vendor DDQ came third because every advisor we talked to asked for it.
We're designing for firms spanning $50M state-registered shops to multi-billion-dollar multi-entity advisers, the full range of RIAs that need real compliance infrastructure but shouldn't need five vendors to get it.
The goal is simple: when the SEC shows up, every answer is already documented, every document is already sourced, and nobody scrambles.